All the players in Spain’s top soccer league LaLiga will be made into NFT.
Spain’s top soccer league LaLiga partners with the French blockchain fantasy soccer game startup Sorare will be issuing non-fungible token for all its players.
Terms
LaLiga clubs will receive royalties from the NFT sales, and Sorare has paid the league a minimum guarantee to ensure the exclusivity of the deal.
Sorare:
Sorare is just one of the many ways in which the soccer industry is capitalizing on the nascent promise of NFTs cryptographically unique tokens that can be used to represent digital content such as artwork or collectibles.
Sorare has already been licensed to produce NFTs by most of the top 100 soccer clubs in the world, including Juventus, AC Milan, Liverpool FC, Paris Saint-Germain FC, Real Madrid, and every Major League Soccer player.
NFT applications:
In United States:
In the U.S., Major League Soccer has opted for NFT art pieces rather than representing players as NFTs.
In Ukraine:
Ukrainian Premier League team Dynamo Kyiv has launched NFT match tickets on crypto exchange Binance’s marketplace.
Other Sports:
Other sports are embracing NFTs, too. NFT-based video collectible platform NBA Top Shot has generated sales of over $500 million since its inception, while in the past few months alone, sports betting company Draft Kings, crypto exchange FTX and star NFL quarterback Tom Brady have all announced plans to launch NFT marketplaces.
Fungible Fan Tokens:
Socios:
Another brand making inroads between soccer and digital collectibles is Socios.
Socios creates fungible fan tokens for soccer clubs, enabling supporters to access VIP rewards and exclusives, and giving them a vote in non-binding polls about the future of their favorite clubs on the Socios website. Several top-tier European soccer clubs have signed fan token deals with Socios, including Juventus, AC Milan, Barcelona and Paris Saint-Germain.
Conclusion:
Soccer industry has always embraced collectibles. It’s no surprise, then, that the world’s top clubs are turning to blockchain and NFTs to create the next generation of virtual collectibles.